Friday, March 2, 2012

Zoya Tru Featured as Notable New-For-Spring Shade on!

As we approach the official days of Spring, we keep seeing the colors from the True Collection
popping up everywhere! The Girls in the Beauty Department bring three early-spring
shades to their readers attention - including Zoya Tru from the True Collection!  
Described as being different from anything else you have in your nail polish collection already
and we couldn't agree more. If you like Zoya Tru, be sure to check out the rest of the colors in the
Zoya True Collection for additional new, unique hues to add to your Spring nail polish wardrobe.

See the Spring 2012 True Collection Look Video below:

Zoya is the new color of Fashion!

Thursday, March 1, 2012

More Nice New Zoya Nail Polish Swatches...

It's always nice to see a set of swatches from one of our newer blogging friends - thanks...

Here is the latest Zoya swatch posting from Kathleen at Kathleenxbeauty on the Zoya True and Fleck Effect collections for Spring 2012.

We love her attention to the subtle color details :)

"Tru: purple, has more of a magenta tone in it with reddish golden shimmers. This one is super pretty- love! The shimmers are more noticeable in Tru than in Lotus."

NYFW - FW2012: Ford Models and Artists Beauty Suite equals Zoya for all!

Model Nails and VIP's get a bit of Zoya Nail Polish Style Pampering and Gifting...

If you were in New York City during Fashion Week and lucky enough to snag an invite to the exclusive Ford Beauty Suite, you also took home a coveted custom Ford Beauty Suite Gift Box from Zoya Nail Polish. As an official sponsor of the event, Zoya (and sister brand Qtica / Qtica Smart Spa) was happy to primp nails and pamper tootsies with luxury Salon and Spa services.

The exclusive gift box is not available as a retail item but you can recreate the Zoya Ford Model Suite trio for yourself on - select the Zoya Red Nail Polish shades used in Sasha, Carmen and Isla.

Or if you have other reds in mind make sure to see the Zoya Red Nail Polish Video below - Zoya has your Red Nail Polish

Each and every shades features our exclusive, long wearing, toxin free Zoya formula - go ahead - walk that runway of life with bold red on your nails baby!

Zoya is the new color of Fashion!

Whitney Eve - Whitney Port talks about her NYFW show and the nails by Zoya!

Reality star turned Fashion Designer Whitney Port gives a shout out to Zoya Nail Polish while discussing her nail polish choices for her recent Whitney Eve NYFW show via her Celebrity Buzz - Celebrity Blog...

Achieving My Ideal Fall Look!

I wanted to mirror an opalescent idea. The base color we used was called Kristen and it was a soft blue cream, and then we topped it with Maisie, a nice bluish green shimmer (head over to for a closer look). I like to call the color combo Icy Opal."
Whitney Port

Make sure to click on the gallery photos for more images of the show or see our coverage on the Zoya Nail Polish Facebook page.

Zoya is the new color of Fashion!

Wednesday, February 29, 2012

Zoya Custom Color Nail Polish Swatches - Bibhu Mohapatra and Peter Som

Zoya Custom Color Nail Polish Swatches!

Custom created by the color expert at Zoya for fashion designers Bibhu Mohapatra and Peter Som. Each color designed to coordinate with the Fall/Winter 2012 fashions the designers debuted during Mercedes Benz Fashion Week (MBFW - NY) and New York Fashion Week (NYFW) recently.

At this point in time, the custom colors have all SOLD OUT but we thought you may still want to see the nail polish swatches of Bibhu's gorgeous Rikha, Parveen and Zeenat plus the beautiful Evvie, Katharine (Katherine) and Audrey that Peter designed... rumor has it that some of the color can be found floating around out there if you really want it. 

See all of the Bibhu Mohapatra and Peter Som - Zoya Nail Polish swatches via the Lacquered Lover blog.

Zoya is the new color of Fashion!

Monday, February 27, 2012

Zoya is the new color of Fashion - at the Oscars!

Did anyone else notice just how spot on the color experts at Zoya were in predicting color trends for the Oscars? If you have any doubts at all, see the Zoya True Collection for Spring 2012 - the entire palette (plus an abundance of red), owned the red carpet. Zoya rocks the frocks!

Learn where the Academy Awards nickname "Oscar" came from...

Zoya is the new color of Fashion!

Zoya Nail Polish in Yara on Liquid Jelly

"2 coats of delicious smoky olive green and gold shimmer flecks. Yum!  Enough said."
Liquid Jelly

Possibly the best nail polish swatches of Zoya Yara we have ever laid eyes upon...
Green Nail Polish lovers will be in a state of complete green bliss!